Dermatologist Tested
Paraben & Silicon Free
Vegan & Cruelty Free
Made In India
Dermatologist Tested
Paraben & Silicon Free
Vegan & Cruelty Free
Made In India

Here's The Whole Point

Kojic Dipalmitate hits melanin enzyme activity at the source. Niacinamide blocks its transfer to the skin surface. Together, they return your skin to its natural tone, face first.

Vitamin C, Alpha-Arbutin, and Licorice Root Extract work across three additional brightening pathways - neutralising damage, lightening existing pigmentation, and supporting a clearer, more even complexion over time.

Glycolic Acid resurfaces dull, tanned skin cells to reveal the fresher, brighter skin underneath. The glow isn't added. It's uncovered.

Aloe Vera, D-Panthenol, Allantoin, and Glycerin keep skin calm and comfortable even with daily multi-acid use. Powerful actives. No tightness. No dryness.

Clinically Proven Ingredients

BEHIND THE WASH

KOJIC DIPALMITATE (2%)

Inhibits melanin enzyme activity at the source, gold-standard brightening active.

KOJIC DIPALMITATE (2%)
Detan

NIACINAMIDE (1%)

Blocks melanin transfer to the skin surface and fades dark spots and uneven tone.

NIACINAMIDE (1%)
Melanin Blocking Brightening

VITAMIN C (1%)

Stable, non-irritating Vitamin C brightens and protects against oxidative damage.

VITAMIN C (1%)
Brightening Antioxidant

ALPHA-ARBUTIN (0.5%)

Gently lightens existing pigmentation and dark spots, safe for sensitive skin.

ALPHA-ARBUTIN (0.5%)
Exfoliation Pore Cleansing Smoothing

LICORICE ROOT EXTRACT (1%)

Enhances brightening, calms redness, and evens complexion over time.

LICORICE ROOT EXTRACT (1%)
Brightening Support

GLYCOLIC ACID (1%)

Resurfaces dull, tanned skin cells to reveal fresher, brighter skin underneath.

GLYCOLIC ACID (1%)
Exfoliation Brightening Skin Renewal

Don’t Overthink It

Please Continue Showering Normally

1

Patch & Preview

Swipe a little lather on your inner arm before your first wash. No drama in 24 hours? Your face is ready.

2

Wet & Lather

Wet your face. Take 1 pump onto your fingertips, build a gentle lather, and massage onto your face and neck in circular motions.

3

Soak & Rinse

Let it sit for about 30–60 seconds so the actives can get to work. Rinse off completely with lukewarm water. Pat dry and don't rub.

4

Make It A Staple

Use daily. Consistency is where the real change shows up.

Before The Bar
After The Bar

What Consistency Looks Like

The actives in the DeTan Serum Face Wash are clinically proven to return your skin to its natural tone. Read that again. It's as simple as that. Visible results in at least 4–6 weeks. Consistency is key. That's why we made this. No extra steps. No frills. Just a better face wash. Same sink. Same two minutes. Better results. Simple.

EVERYTHING YOU NEED TO KNOW

Frequently Asked Questions

  • 5 stars: 164 (70%)
  • 4 stars: 69 (29%)
  • 3 stars: 2 (1%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
V
V Saravanakumar

Excellent product to reduce tan I. Face

F
Faisal Pal

Sahi hai! back to using this for holiday face tan and it still helps.

A
Ankit Agarwal

the area around my sunglasses stayed lighter and now the sunglasses tan line is finally blending in.

H
Harsh Pillai

I started this before my wedding makeup trials. I used it only where I actually needed it. The practical improvement was that the uneven colour is less obvious on camera. It helped without making the routine complicated.

S
Samarth Verma

a work trip with lots of walking gave me a patchy face tan.. my post holiday face tan is finally fading.. my face looks er after the holiday tan faded

J
Jhanvi Reddy

okay so the issue was face and neck mismatch and i kept forgetting some days but over time the result is mild so far

K
Ketaki Basu

Sahi hai! i came back from Goa and my foundation shade looked wrong
My post holiday face tan is finally fading, yay!

A
Anvi Sarkar

wedding prep had me avoiding scrubs and the tan still faded

N
Niharika Iyer

the sun dullness from the trip has reduced after dealing with post holiday face tan

P
Pallavi Roy

office headshots made my face look tired and uneven.. my face looks less dull and tanned now.. the overall tone looks er

P
Prashant Gorule

Face wash is good but the face wash container was faulty and had to transfer the whole liquid to another bottle. Need to improve on the container quality.

P
Pranavi Goyal

The darker forehead area has softened after giving it time 😅

N
Naveen Tiwari

the helmet line is not as obvious now after dealing with forehead tan

C
Chhavi Hegde

My forehead is always darker than my cheeks
My forehead tan is much less noticeable, yay!

M
Misha Dalal

I was inconsistent for the first couple weeks, then used it properly. by the end of the bottle my skin looked noticeably less tanned

M
Maanvi Desai

terrace gardening gave me way more sun than I realised. after a few weeks my skin started looking closer to its usual shade again. also taking sunscreen seriously now

A
Abeer Lall

my partner pointed it out first. my face doesnt look two shades darker anymore.

S
Samar Gokhale

my sister noticed before I did. almost 6 weeks in and the tan around my nose + cheeks had faded quite a bit

D
Dhruv Gandhi

that darker side-face area is finally blending. started this because long afternoons at an outdoor market darkened the sides of my face.

Y
Yash Gokhale

My wife bought this because i never use anything for my face My face looks less dull and tanned now, yay
The overall tone looks er

C
Charvi Thomas

outdoor shoots left my face and neck different shades. that mismatch is way less obvious now 🙌

U
Utkarsh Reddy

Scooter rides to college give me a darker forehead by summer. After some time, my forehead and cheeks look more even.

A
Aarush Karnik

terrace workouts made my forehead darker than the rest of my face. that contrast is much less now

R
Riaan Reddy

good facewash, just wish the pump was better

K
Kabir Puri

I still use sunscreen every day, but I dropped the separate morning brightening serum because this already covers that step for me. the change was slow but visible after a few weeks.

K
Keshav Gera

a week of outdoor shoots made my face look darker in photos than my neck.... no instant magic, but my face no longer looks obviously darker than my neck.

S
Sanya Shah

both sides of my face look much more even now. I could tell it was different after most of 6 weeks. 😂

S
Shivay Kamat

took around 5 weeks for me. no overnight glow, just my face slowly looking more even

A
Armaan Sandhu

the darker sides of my face have faded enough that I dont notice them immediately anymore. started this after weeks of outdoor badminton

A
Aadya Nadkarni

stayed fairly regular with it. after 4 weeks my forehead looked much closer to the rest of my face. I have also been better about daily sunscreen

A
Aryan Dutta

I started using it on days i forget to reapply sunscreen My face looks less dull and tanned now, yay
tan has softened without harsh scrubbing

P
Pari Sandhu

I hate layering products before work, so having the brightening ingredients in my facewash saves me time. around a month in the tan around my forehead and cheeks was clearly softer.

N
Nitya Mukherjee

three days sightseeing outdoors left my face looking dull and tanned... didnt add anything fancy. now the overall tan has faded enough that i can actually see it.